Under the heading of “Why didn’t we think of this?” comes OwnerListens, an anonymous online suggestion box which has already raised over $1 million in funding. OwnerListens lets customers anonymously communicate suggestions to store owners. And it has a built in viral quality to it – customers can leave feedback for any business, even one… Continue Reading
Category Archives: Wednesday
How often should you email your list?
Everyone seems to have a slightly different opinion when it comes to how often to email your list. If you email too often – marketers argue – you’ll annoy people into unsubscribing. If you don’t mail often enough, subscribers forget who you are and you lose money from not mailing more often, etc. In fact… Continue Reading
Thinking vs. Doing
I once read the autobiography of an insurance salesman who was perhaps the shyest, quietest person in the world. But what he could do was pick up a phone, call somebody and say, “I don’t suppose you want to buy any insurance, do you?” The guy made millions. I’ve also heard similar stories about new… Continue Reading
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